10 Years of Y-3

Yohji Yamamoto has produced with adidas in the form of Y-3, there’s now an authoritative limited-edition anniversary book on the label’s decade-long history.


A$AP Rocky has a few thoughts on Y-3. “For me I feel like Y-3 defines my fashion,” he writes in the epilogue of 10 YEARS OF Y-3: THE BOOK. “It has the high-end edge but it still reminds you of sports street wear. And that’s my world, there.”


The book’s creative direction has been entrusted to Stefan Pietsch and Georgina Lim‘s PL Studios and it will be published in a run of only 2,000 copies. The book is only given to brand ambassadors and collaborators, but there will be copies on display at Y-3 stores and a digital website.

More info: www.y-3.com

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