This holiday season, gather around for Louis Vuittons version of The Gooses Game.
“The Goose’s Game” is a digital board game that propels users across a calender to view gift suggestions. By adding an interactive feature to the gift idea spread, Louis Vuitton is able to increase its customer engagement and reach entry-level consumers.
“Playing the game keeps consumers longer on the Web site, which is ultimately the goal when it comes to building interactive experiences. It showcases the luxury products in a new, unexpected way and provides a new prospective on the all time favorite Louis Vuitton classics,” Yuli Ziv, founder/CEO of Style Coalition said.