Contemporary Global Lifestyle
The most important international platform for clothings collections and accessories for men and for launching new projects in men’s fashion.
Pitti Uomo in Florence has become the point of reference chosen by the best international companies for the presentation of new collections and special projects and the launch of global strategies at the opening of the season.
It also increases the demands of present projects specifically designed for the living room , through which intercept the top buyers and the international press.
Here are some of the main news and previews of Pitti Uomo 85:
Brunello Cucinelli _ expands its headquarters on the lower level of the Main Pavilion to present the complete collection of men’s clothes ;
Scotch & Soda choose Pitti Uomo and location of the Hall effect as the Clock to present , with a special project and a preview of Atelier Scotch , tailoring eclectic collection ;
WP Lavori in Corso at Pitti Uomo presents the world premiere of the new Baracuta Blue Label collection designed , from the FW 14 by British designer Jeff Griffin ;
Dutch denim brand G-Star presents his collection selvedge denim and RAW Denim AI 2014 to Claude and Theatre launches a new retail concept ;
Spiewak 1904 historic U.S. outdoor brand announces global re-launch for the Fall / Winter 2014 and officially presents SpiewakGolden Fleece , the capsule collection entirely made in U.S. ;
The European premiere of the capsule collection created by Todd Snyder, name of American design , in collaboration with the sportswear giant Champion ;
Geospirit with the participation of a new space in the Fortress, and the special event in the city – during Pitti Uomo – Peuterey with which the brand is celebrating its world and presents the new collection ;
Tonello presents the new men’s collection for next autumn winter outerwear that have made the brand famous in the world and the opportunity to launch an exclusive capsule T- Jacket , innovative shapes, and colors;
Roy Roger’s presents his world and his style by choosing a new space within the Pavilion;
The new special initiative Caruso , dedicated to revealing the essence of the “Manufacturing Renaissance” with a unique, tailor made to the Italian man : Pitti Uomo opens the curtain of the new ” Italian Tailoring Factory .”
PRPS , U.S. soul craft luxury denim brand , comes into Fortress for the first time , and will launch its lifestyle and its three lines – PRPS Japan , Goods and Noir – at the global level ;
The return of Aquascutum , the historic British company which will lead to Pitti Uomo his style luxury heritage and the quality of its product, with a special focus on its iconic outerwear garments ;
Launching a preview of the special capsule Pony X ACF , which seals the collaboration between the brand of sneakers with the New York-based art collective and creative Art Comes First.
For more info: http://www.pittimmagine.com/