Bata India, has introduced a new collection of Angry Birds merchandise, offering school shoes, casual shoes and accessories for children and teenagers. The design’s created are trendy, comfortable and mix & match of various characters from the popular angry birds – red, blue, black, boomerang etc.
Mr. Rajeev Gopalakrishnan, Group Managing Director, Bata India Limited said, “With this association, we look forward to further strengthen relations with our younger audience. With a variety of products for pre-teens and teens, we are very excited to launch the ‘Angry Birds collection’ that will make every purchase made by the customer worthwhile for them. With increasing popularity of Angry Birds amongst the youth, these attractive styles and designs are surely to entice the younger customers.”