Diane von Furstenberg on Her Fantastic Sasha Fierce Approach to Fashion

Diane von Furstenberg
Diane von Furstenberg

Where there’s a Diane von Furstenberg will, there’s always a way…for anything. The powerhouse designer rules over an empire that’s stood proudly for decades, was just named one of Time‘s most influential, and seems to offer up stellar advice whenever she opens her mouth.

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She was part of the New York Public Library’s Live conversation series last night, chatting with Chanel biographer Rhonda Garelick, and of the many gems, there was one we had to share immediately.

“I have these three fictional characters,” she explained when asked about her approach to getting dressed, naming them as Diva, Viva, and Fiva in accordance with her DVF moniker. “Diva is a working woman, she is powerful. Viva is a little bit more artsy, she doesn’t have to get ‘dressed’ to go to work. Fiva is the suburban mom, and she’s in her leggings all day. Most women today are all of them, a little bit Diva, Viva, and Fiva.”

The idea of having different responsibilities and moods affect how you dress certainly resonates for most women, but beyond that, we love how DVF’s given hers actual names and story lines. It’s kind of fantastic!



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